The Story Behind Magnolia Petal Co.
A passion for design, a love of meaningful moments, and a belief that beauty has the power to connect us all.
Meet Tonya Kramer
Magnolia Petal Co. was founded by Tonya Kramer — a lifelong creative with a passion for designing meaningful pieces that help people celebrate life's most beautiful moments.
Inspired by nature, family traditions, and the emotions tied to life's milestones, Tonya began creating custom floral designs that could be treasured long after the celebration had ended.
After relocating to Louisville, Kentucky, Tonya attended her first Kentucky Derby in 2006. Inspired by the elegance, artistry, and traditions surrounding Derby fashion, she created her first custom Derby hat — and what began as a personal creative outlet quickly became a beloved tradition of its own.
For nearly twenty years, Tonya has handcrafted Derby hats and fascinators for friends and family, creating one-of-a-kind statement pieces that have become part of countless Derby memories.
Today, Magnolia Petal Co. brings together these two passions: timeless floral artistry and wearable statement designs, each created with intention, beauty, and a deep appreciation for the moments and traditions that matter most.
"Life is fragile, and none of us are promised tomorrow. I believe meaningful moments deserve to be celebrated, memories deserve to be honored, and cherished spaces deserve to be filled with beauty that reflects the people who inhabit them.
Through every design, my hope is to create something that helps others celebrate, remember, connect, and find joy in the moments that matter most. Because beauty has the power to comfort, inspire, and remind us what it means to truly live."
— Tonya Kramer
Our Mission
Magnolia Petal Co. exists to create timeless floral designs and statement pieces that celebrate life's most meaningful moments. Through inspired design, personalized service, and value without compromise, we help bring each client's vision to life with beauty, elegance, and lasting impact.
Floral Design
Inspired by nature, meaningful milestones, and the beauty of personal connection, our floral collections are designed to celebrate weddings, honor loved ones, mark special occasions, and create lasting memories.
Explore Floral Collections →Derby & Wearable Art
Inspired by Southern traditions, Kentucky Derby culture, and the joy of celebration, our Derby hats and wearable art pieces are designed to help clients express their individuality, confidence, and personal style.
Explore Derby Collections →"Though different in form, both floral and wearable designs share the same purpose: to celebrate life's most meaningful moments through beauty, creativity, and intentional craftsmanship."
Let's Create Something Meaningful Together
We'd love to hear your story and help bring your vision to life.
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